From One Store to a Global Force
What started as a humble sports store in Jleeb Al Shouyoukh, Kuwait, in 1984 has grown into a retail empire. Founded by Faisal Al Rasheed, FRG (Faisal Al Rasheed Group) is now a powerhouse in fashion, lifestyle, and sporting goods with over 130 stores across 8 countries. 

🛍️ Meet Al Nasser: Your Go-To for Style, Sport & Family Essentials

Rebranded from Nasser Sports Center, Al Nasser isn’t just another store—it’s a full-on lifestyle destination. We serve up stylish apparel, footwear, accessories, and sports gear for the whole family, blending top-notch quality with unbeatable value.

Whether it’s back-to-school season, a fitness glow-up, or a summer getaway, Al Nasser covers your wardrobe and gear. 

🌍 Where You’ll Find Us

We’re not just in Kuwait anymore. We’ve planted our flag in:

• 🇰🇼 Kuwait (50 stores + 2 hypermarket)
• 🇪🇬 Egypt (44 stores)
• 🇵🇰 Pakistan (8)
• 🇮🇶 Iraq (7)
• 🇧🇭 Bahrain (5)
• 🇸🇦 Saudi Arabia (5)
• 🇶🇦 Qatar (2)
• 🇦🇺 Australia (1)
   

🎯 Our Mission & Vision

Term Goal “N to Be Big N”

VISION

To be the best global value retailer where customer can confidently satisfy their shopping desire.

MISSION

To provide the best service and product assortments at the best price, and after-sales service.