Doha, Qatar, 20 March 2022: Qatar Railways Company (Qatar Rail) and Mall of Qatar signed a naming agreement to grant the naming rights of the Doha Metro’s Al Riffa station as a part of the marketing opportunities offered by Qatar Rail for the business sector in the State of Qatar.
The signing ceremony was held at Al Rayyan Hotel - Mall of Qatar. Mr. Ajlan Eid Al Enazi, Chief of Strategy and Business Development at Qatar Rail & Mr. Emile Sarkis, General Manager of Mall of Qatar signed the agreement in the presence of executives from the management team of both organizations and media representatives. Following the signing ceremony, the attendees visited the Al Riffa Mall of Qatar Metro Station to announce the new name on the digital signage and to take a group photo.
As per the ten-year agreement commencing this year, the new name will be displayed across all signs, directional boards, and screens at the metro stations, inside the train and on the official metro maps.
On the partnership, Mr. Ajlan Eid Al Enazi, Chief of Strategy and Business Development at Qatar Railways Company - said: “We are pleased to grant the naming rights of Al Riffa Station to the Mall of Qatar, one of the most prominent shopping destinations in the State of Qatar. This agreement comes as part of Qatar Rail's strategy to establish and develop longstanding partnerships with the business sector”.
He added: “We believe in the pivotal role that the business sector plays in achieving economic growth, and we on providing unique marketing opportunities and brand positioning for this sector at our networks. The naming rights for stations contribute to enhancing the market position of companies and promote their brand to metro users. We look forward to continuing Working forward with the Mall of Qatar”.
He continued: “Al Riffa - Mall of Qatar station, located on the green line of the Doha Metro, is one of the important and prominent stations in the metro network, as it is directly connected to Mall of Qatar through a pedestrian bridge. The station is also one of the stations that connect to the 2022 World Cup stadiums where it provides direct access to Ahmed Bin Ali Stadium”.
Mr. Emile Sarkis, General Manager of Mall of Qatar, said: “We thank the management of Qatar Rail for establishing the metro that has now evolved as one of the key transportation forms in the country. A key contributor to the sustainable development priorities outlined in Qatar National Vision 2030, the Doha Metro is a great example of smart urban mobility solutions. Our partnership to rename the station will not only add to our brand equity but also make it easier for commuters in accessing the country’s leading retail and lifestyle destination, which is directly linked to the station through an air-conditioned bridge. We are keen to further strengthen our collaboration with Qatar Rail to enhance our visitors experience”.
Mall of Qatar and Qatar Rail have shared a strong legacy of partnership following the opening of the Metro station Al Riffa. Building the air-conditioned bridge has been much appreciated by the public, who can access the mall comfortably without the trouble of passing at intersections or external roads, to be the only mall in Qatar that is directly connected to the metro station.
The opening of the Doha Metro Green Line in December 2019 was an important step in enhancing the attendance of visitors and shoppers to Mall of Qatar, as it carries passengers from various metro stations in Doha to the Mall. It also provided football fans with a comfortable means of transportation while attending the matches at Ahmed Bin Ali Stadium, which will be one of the stadiums hosting the 2022 World Cup Qatar.
Doha, Qatar, August 8, 2020: Mall of Qatar hosted media representatives from Qatar for a real shopping and dining experience within precautionary and safety measures as per the instructions of the relevant authorities in Qatar.
The media were escorted by the Mall management on a ground tour in the mall premises and were introduced to the precautionary measures taken by the Mall, starting from the entrance...
Mannequins installed around restaurants to provide social concept and maintain a safe distance between diners
Mall of Qatar welcomes Al Rayyan Channel starting July 29 for the competition program ‘Falek Alfoz’ giving customers valuable prizes
Doha, Qatar, July 29, 2020: As part of its mission and reiterating its commitment with customers, Mall of...
Following the guidelines of the Supreme Committee for Crisis Management and the start of the second phase of gradual lifting of restrictions imposed for the containment of COVID-19, The Mall of Qatar is welcoming visitors and shoppers at all stores while fully adhering to the precautionary measures and ensuring safe distancing protocol.
The second phase of the gradual lifting of...
In light of the recent decisions taken by The Supreme Committee for Crisis Management regarding the gradual lift of COVID-19 restrictions, Mall of Qatar welcomed visitors and staff to its facilities as it re-opened more than 100 stores in the first phase. The management of the Mall assures the public that all the necessary measures have been taken based on the Health and Safety Laws and the relevant instructions from the...
As part of its continuous support to the tenants in light of COVID19, Mall of Qatar exempted mall tenants from rental costs for an additional month of June, following the exempt for three months from March until May 2020.
The current decision embraces all stores except operating stores (Terms and conditions apply*), a step that reflects the mall’s strategy to support tenants overcome the...
In line with its corporate social responsibility program and community outreach during the holy month of Ramadan, Mall of Qatar, in collaboration with Wa’hab, has been spearheading an initiative during this blessed month, to provide Iftar meals to the laborers across Qatar enabling them overcome the current challenges.
Hundreds of decent Iftar meals were well prepared, packed and delivered to the laborers who enjoyed a fresh...
Shoppers across Qatar can now enjoy a new set of services offered by the Mall of Qatar, making the shopping experience easier, safer, and more flexible. More than 70 stores at Mall of Qatar have started "Stay Safe & Shop from Home" service, allowing customers to shop for their favorite brands and products from the comfort of their own homes.
The service is the ideal...
Mall of Qatar has announced all mall tenants are exempt from rental costs from March until May 2020.
The decision comes on the back of the current health situation and precautionary measures taken by the authorities to limit any potential spread of coronavirus, and to provide maximum support to businesses during this challenging period.
Khaled Sam Hosn, CEO of Mall of Qatar said: “Taking into consideration the...