The Snoonu Arena at MOQ: Where Football, Fun & Community Come Together
Snoonu, Qatar's leading super-app, and Mall of Qatar (MOQ), the country's premier shopping and lifestyle destination, have launched the Snoonu Arena, Qatar's most vibrant and immersive fan zone experience for the FIFA World Cup 202. This unmissable celebration of football, community and entertainment will take place across multiple areas of Mall of Qatar throughout the entire tournament, positioning Mall of Qatar as the country’s home of World Cup fan experiences.
Open daily and completely free of charge, the Snoonu Arena invites fans of all nationalities to gather, cheer, play, eat, shop, and create unforgettable memories, all in one spectacular venue. To attend, visitors simply need to register through Snoonu City, driving even greater engagement with Snoonu's award-winning platform.
A FAN ZONE LIKE NO OTHER
Spread across the ground floor and first floor of Mall of Qatar, the Snoonu Arena is designed to deliver an unparalleled World Cup atmosphere. Key features include:
Two dedicated Activation Areas across both floors, packed with games, challenges, and football-themed competitions for all ages
Two interactive Walls of Wishes, where fans write and display their messages of support for Qatar's national team, creating a powerful, picture-worthy installation that grows throughout the tournament
Live match screenings on the Oasis Stage mega screens broadcasting all FIFA World Cup 2026™ matches officially via BeIN Sports in crystal-clear quality
Comfortable, branded seating areas that bring the stadium atmosphere right into the heart of the mall
A full program of stage entertainment, trivia nights, interactive games, and live performances throughout the tournament
CHEER, PLAY, WIN & SHOP
The MOQ & Snoonu Arena is designed to be more than a viewing experience, it is a full-day destination. Visitors can expect:
Generous distribution of Snoonu vouchers, wallet credits, and exclusive giveaways from Mall of Qatar merchants throughout every event day
Play-and-win activations and skill challenges with real prizes up for grabs
World Cup Trivia Nights hosted live on stage, with teams competing for exciting rewards
Access to all of Mall of Qatar's dining, retail, and leisure offerings, making each visit a complete day out for the whole family
AMBASSADORS & INFLUENCERS JOIN THE KERMESSE
Snoonu has assembled an exciting roster of Qatar's most prominent ambassadors and influencers who will join the fan zone experience throughout the tournament. Expect weekly content creators, sports personalities, and lifestyle icons to bring the excitement to life, both inside the arena and across social media, making the MOQ & Snoonu Arena the most talked-about destination of the World Cup season.
CELEBRATING ALL NATIONS
While the MOQ & Snoonu Arena is a proud home for cheering on the Qatar national team, it is equally a celebration of the beautiful game in all its global diversity. Fans from every participating nation are warmly welcomed to bring their flags, colours, and passion, joining a shared community of football lovers in the heart of Doha.
HOW TO PARTICIPATE
Entry to the MOQ Snoonu Arena is completely free. All visitors are required to register in advance through Snoonu City - Snoonu's event and ticketing platform - to secure their spot. Registration takes just seconds and ensures every fan gets the best possible experience.
2018-06-20
Mall of Qatar celebrates the Portuguese Culture
with world-renowned artists 7 Saias
Join the Portugal Week at Mall of Qatar from June 20th until June 25th and discover the country’s traditional folklore
Doha, June 20th 2018. The Embassy of Portugal in Doha, in partnership with Mall of Qatar and Al Tawfeeq Travel, bring you, for the first time in Doha, the Portugal Week between June 20th and 25th with a series of activities including unique live performances.
Inaugurated by H.E. the Ambassador of Portugal, Mr. António Tânger, the Portugal Week will delight Mall of Qatar’s visitors with one of the most famous Portuguese bands: 7 Saias. From June 20th until 24th 7 Saias will perform 3 times a day at 2:30pm, 5:30pm and 8:30pm on the Ooredoo stage. Throughout their 8 years of existence and after having released six albums they have enchanted Portugal and international audiences with their traditional instruments and joy, promising a taste of Portugal at each show.
Packed with activities and surprises for all the family to enjoy, the cultural booth located East Gate 3 will give visitors an array of information about the country’s best destinations, tours and visas procedures.
“We look forward to see you there to celebrate together a world of culture and entertainment!” said H.E. the Ambassador of Portugal, Mr. António Tânger.
Also, football fans will be able to get in the spirit by watching the Portugal matches with Morocco and Iran from Mall of Qatar’s very own fan zone, sponsored by QNB and QIC, live on the giant LED screens at the Ooredoo Oasis Stage.
“We are delighted to be working with The Embassy of Portugal and Al Tawfeeq travel on this new and unique event. We can’t wait for our shoppers to enjoy these authentic Portuguese experiences and visit on this occasion our Portuguese retailers: Sacoor Brothers, Nando’s, Parfois and Salsa.” added Stuart Elder, CEO of Mall of Qatar.
2018-06-13
Doha, Qatar, 13 June 2018: In line with its commitment to providing one of a kind entertainment and activities for visitors of all ages, Mall of Qatar is delighted to announce that Dora The Explorer and her friends will be performing on the Ooredoo stage at the Oasis this Eid Al-Fitr.
Dora The Explorer will take visitors on an amazing adventure, exploring Friendship Fiesta. With Boots, The Bubble Guppies, Diego and PAW Patrol’s Chase and Marshall, kids will find their way to this one of a kind celebration.
In addition, kids will enjoy Dora’s Rainforest Mission at the adventure activity area, located at West Gate 2. What’s more, Dora, Boots & Diego are getting ready for their Rainforest Mission. Little visitors will help them pack everything they might need on their journey into a giant backpack. They will also get the chance to search for hidden objects, have fun while overcoming various obstacles and get creative with Dora’s fun workshops.
“We are very excited to announce our wonderful Eid Al-Fitr celebrations. We look forward to welcoming families to the mall to see Dora The Explorer & her friends to enjoy this special, first time in Qatar, show. We are also showing every World Cup game live on our Ooredoo Oasis stage. These two amazing events, along with all our other Eid-Al Fitr activities continue Mall of Qatar’s commitment to providing the best entertainment in Qatar.” said Stuart Elder, Mall of Qatar CEO.
Fun mall-wide activities for all the family will be part of Mall of Qatar’s Eid Al-Fitr events, including every World Cup game shown on our giant screens, a live interactive TV kids show with Al Rayyan TV at the luxury court, and as part of the Qatar Summer Festival organized by Qatar Tourism Authority, roaming artists like The Fluffy Bears, Aladdin & the Genie, and the Qatari Ardha dance will entertain kids throughout the mall and shoppers can enter three raffle draws for a chance to win one of 27 cash prizes worth QR2mn or a Lamborghini Hurricane (2018 model) super car for every QR200 spent at any of the retailers.
2018-06-12
Doha, Qatar, 12 June 2018: Mall of Qatar invites all football fans to experience the excitement of every World Cup match live on the giant LED screens at the Ooredoo Oasis Stage. Shoppers are invited to watch every goal and see history in the making whilst cheering on their favourite teams from the 14th of June until the 15th of July.
Fans will be able to get in the spirit by watching every match from Mall of Qatar’s very own fan zone, sponsored by QNB and QIC, or over a bite to eat with family and friends at one of the numerous restaurants and cafes in the Oasis on the ground floor or the first floor.
A dedicated kids zone will entertain children daily from 1pm to 10pm with face painting, PlayStation area, creative workshops and more.
“We can’t wait to share the excitement and passion of all shoppers during the World Cup. Thanks to QNB and QIC we have been able to provide the perfect area for fans of every nation to come together and experience the thrill of the game live on the amazing screens at the Ooredoo Oasis Stage, all while looking forward to 2022” said Stuart Elder, Mall of Qatar CEO.
World Cup fever is just one part of Mall of Qatar’s Eid Al-Fitr events, including Dora’s Friendship Fiesta, Dora’s Rainforest Mission, a live interactive TV kids show with Al Rayyan TV at the luxury court, and as part of the Qatar Summer Festival organized by Qatar Tourism Authority, roaming artists like The Fluffy Bears, Aladdin & the Genie, and the Qatari Ardha dance will entertain kids throughout the mall and shoppers can enter three raffle draws for a chance to win one of 27 cash prizes worth QR2mn or a Lamborghini Hurricane (2018 model) super car for every QR200 spent at any of the retailers.
2018-05-20
To enjoy the warm spirit of giving, Mall of Qatar is hosting a line-up of family activities and special decoration throughout the mall this Ramadan.
Every day from 7pm until midnight, kids are invited to learn Arabic calligraphy, create prayer pads, lanterns and much more in a colorful Arts and Crafts area along with a henna station dedicated to creating beautiful designs.
In addition, giant traditional Dama and X.O games will delight the kids while everyone can enjoy hospitality in the modern yet traditional Majlis and participate in a daily broadcast from Qatar Radio at 9pm in the Luxury Court.
“The spirit of Ramadan can be seen throughout the mall and we have set up fun-filled activities and lights for visitors of all ages to enjoy. We look forward to welcoming everyone to experience and live the holy month of Ramadan at Mall of Qatar and wish you all a Ramadan Mubarak,” said Stuart Elder, Mall of Qatar CEO.
On the 29th and 30th of May, Mall of Qatar will be hosting educative plays on the traditional Garangao celebration at 9pm; The events will include gifts of sweets for all the children.
2018-05-01
Doha, Qatar, 1 May 2018: With a nation of diverse cultures and communities, Mall of Qatar brings performances that resonate and delight all its visitors and citizens to its free family entertainment. This new show, under the name of ‘Filipino Fiesta’ takes the stage every day at 6:30pm and 8:30pm from 30th of April to the 12th of May.
“It is always exciting for us to research and select special shows to come to Qatar and entertain our visitors on our stage simply because of the thrill of what ambiance these shows bring to the mall and the delight our community gets to experience” said Stuart Elder, C.E.O. of Mall of Qatar.
Philippines is a land deep in tradition, culture and mystery. An ancient civilization that has evolved and adapted with the ‘winds of change’ to become a cross culture of Art, Music & Dance.
30 performers bring the story of a 1000 years of change! The production includes three separate varieties of dance forms that is traditional folklore to the Filipino people – the Singkil Dance, MassKara Dance & Modern Ati Atihan.
2018-04-15
Mall of Qatar will recreate the magic of Bollywood through dance and music every day
Doha, Qatar, 15 April 2018: Mall of Qatar is bringing the dizzying colors, high octane energy and incredible dancing of Bollywood to its iconic Oasis stage. Visitors will not want to miss the dynamic and vibrant dancers as they celebrate the joy and cultural diversity of incredible India as part of the robust lineup of free family entertainment. These not-to-be-missed performances will take place every day at 6:30pm and 8:30pm from 16th April to 28th April.
“Once again, we take on the challenge of delivering incredible entertainment experiences for the entire community and deliver a spectacular rendition of Bollywood straight from Mumbai,” said Stuart Elder, Mall of Qatar CEO. “Famous for its over-the-top romances, drama and action, Bollywood as a genre is guaranteed to put a smile on the faces of both young and old. We cannot wait to thrill our visitors with yet another unique international entertainment."
The mind-blowing show features 17 talented international performers from Mumbai, who encompass the gamut of Indian cultural variety through music and dance. The show brings together the nuances of Folk and Bollywood with its upbeat rhythm and colourful costumes that will mesmerize the audience. Performances include popular folk dances such as Goomar from Rajasthan, Garbha and Dandya from Gujarat and the favourite mash-up numbers from Bollywood movies. Catch this incredible show as part of the Mall of Qatar roaming performances and on stage at the Mall of Qatar Oasis.
2018-04-04
Performances will delight visitors from near and far with awe-inspiring leaps and spins
Doha, Qatar, 04 April 2018: Adding to its robust lineup of free family entertainment, Mall of Qatar invites visitors to be captivated by the dazzling performances of The Flying Georgians, the gravity-defying internationally acclaimed artists. Performances will take place at the mall’s iconic Oasis Stage every day at 6:30pm and 8:30pm from 5th April to 14th April.
“At Mall of Qatar, we have made a promise to our guests to provide new and exciting entertainment experiences with every visit. As such, we are delighted to welcome The Flying Georgians to take the stage and wow our visitors with their breathtaking musical performances,” said Stuart Elder, C.E.O. of Mall of Qatar. “As a super-regional mall, we are proud to invite our visitors to witness this one of a kind performance with an experience they can’t find anywhere else.”
The Flying Georgians are sure to delight visitors as they command the stage at the mall’s Oasis. Their dances perfectly capture the natural gracefulness and beauty of Georgian women and the courage, honor and respectfulness of Georgian men. The male artists perform spectacular leaps, turns, and incredible spins with a highly original technique unlike any other performers in the world. The female artists glide like swans, adding an unmatched component of elegance to the performance to enchant any audience.
2018-03-19
Mall of Qatar, the nation’s premier destination for shopping, dining, and entertainment, is adding a new type of entertainment with its first ever Spring/Summer Fashion Festival, beginning on Thursday, March 22nd. The mall will host three fashion shows per day dedicated to Women’s, Men’s, and Children’s collections along with a variety of interactive and fashion focused activities, all concluding on Saturday, March 31st.
The fashion shows will encompass some of the visitors’ favourite brands at Mall of Qatar and exquisite Spring/Summer collections from international designers namely Qlabel, of Qatar; Ali Al Khechen, and Nizar Roumani, both of Lebanon; Alejandro Resta, of Spain; and Daniel Oporto, of Los Angeles. Additional activities taking place during the week in different rotundas will include a kids’ mini catwalk, a make-up tutorial booth, and womenswear, menswear, and children’s clothing displays throughout the mall.
“At Mall of Qatar, we are always searching for new ways to entertain our guests through unique and captivating entertainment and activities,” said Stuart Elder, Mall of Qatar CEO. “Given that we are a regional shopping destination for some of the most well-known labels in the Middle East and around the world, it seems only fitting that we would start the new season with our Spring/Summer Fashion Festival. We look forward to seeing what our featured designers will be showcasing, and we encourage our fashion-loving guests to come join the fun”.
Mall of Qatar welcomes its visitors to enjoy and get inspired by the exquisite styles of designers from far and wide during its Spring/Summer Fashion Festival.